The 2/2 GTM Engineering roundup: How Claude Uses Claude, 3 States of GTM in 2026, GTM Engineer @ Redis
With so much content about GTM engineering, here's a weekly roundup to cut through the noise
Hope your week is off to a nice start!
In collab with next play, we’re rolling out a curated GTM Engineering WhatsApp group chat to share ideas, best practices, get feedback, and more. It’s manually vetted and limited to current + former GTM Engineering/growth operators from high growth startups. It’s also free (and confidential!). You can apply to join by filling out this quick form (<5 minutes). Feel free to reply directly with any questions.
Resources and roles from the past week below!
Favorite resources from the week:
Cannonball on the 3 stages of GTM in 2026 and the era of Claude Code
Godard Abel and the G2 team acquired Capterra, Software Advice and GetApp from Gartner
Michel Lieben shared the most often mentioned GTM tools at $10M+ ARR companies
Favorite GTM engineering roles from the week:
Redis (real-time data platform w/ ~$350M in funding) - GTM Engineer (US / Canada remote)
Instawork (blue collar staffing platform w/ ~$160M raised) - GTM Engineer (Chicago/NYC/SF)
Dagster Labs (data orchestration platform w/ ~$48M raised) - GTM Engineer (Remote, US)
Paraform (connecting tech companies and recruiters w/ $25M raised) - GTM Engineer (SF)
Notes:
Email noah@thegtmengineer.ai with any ideas/feedback/suggestions/important content I’ve left out.
Thanks for reading! If you found this helpful, would appreciate an upvote and if you shared with friends
Love the curation here, especially the link to how Claude's team actually uses their own product. The job listings are solid too but what's intresting is watching how GTM Engineer roles are spreading across different company sizes and stages. I've noticed that mid-sized B2B companies struggle more with tooling sprawl than early or late-stage ones, so these consolidated resources help cut through the noise.